Sunburst Entertainment Group (Sunburst) is a full service sports and entertainment consulting company that provides sales, marketing and operational business consulting to other sports and entertainment enterprises; makes direct investments in sports and entertainment related projects; and hosts a variety of events at Tropicana Field in St. Petersburg, FL. A wholly owned subsidiary of the Tampa Bay Rays, we are led by the same executive team that revitalized the Rays franchise and guided it to our historic 2008 AL Championship season. Sunburst puts the experience and talent of the entire Rays sales, marketing, and fan experience operations to work for others in the sports and entertainment industry. Our core belief is that sports and entertainment are reflections of our culture, and as such, success is driven by the ability to connect with audiences on an emotional level to create lasting bonds and extraordinary experiences.